Services
Senior revenue execution without the consulting theater.
I work alongside founders and B2B revenue teams to diagnose operating problems, rebuild the systems underneath them, and establish the management cadence that keeps the work moving.
Three ways to engage
The right starting point depends on whether the operating problem is unclear, already understood, or requires ongoing leadership.
01
Revenue Diagnostic
Inspect the full revenue system, isolate the highest-value leaks, and leave with a prioritized execution roadmap.
02
Implementation
Rebuild the fields, stages, workflows, dashboards, handoffs, and operating rules that make execution dependable.
03
Fractional Leadership
Add senior sales and RevOps operating leadership when the team needs direction, inspection, and hands-on follow-through.
Implementation
Turn the roadmap into a working revenue system.
Implementation is for teams that understand the problem and need an experienced operator to design, configure, document, and install the fix alongside them.
Typical implementation work
- Lifecycle, funnel, and opportunity-stage architecture
- CRM fields, required data, permissions, and workflow logic
- Lead routing, SLA design, SDR/AE acceptance, and feedback loops
- Pipeline inspection, aging rules, next-step standards, and coverage
- Dashboards for acquisition, conversion, velocity, pipeline, and forecast
- Operating documentation, enablement, and adoption support
Fractional Leadership
Install the cadence that keeps execution honest.
Fractional support is for founders and small GTM teams that need senior operating judgment, but not another strategy deck or a full-time executive hire.
Where I can lead
- Weekly revenue, pipeline, and forecast inspection
- Manager coaching and accountability systems
- SDR, AE, marketing, and RevOps operating alignment
- Quarterly planning, targets, capacity, and coverage decisions
- CRM governance and reporting integrity
- Hands-on removal of high-priority execution blockers
Selected operating outcomes
~0% → ~90%
Qualified lead rate after rebuilding paid acquisition and HubSpot workflows.
$3.5M → $5.0M
Q1 year-over-year revenue after building and operating an SDR/GTM system.
340%
Year-over-year revenue growth while leading sales, SDR, marketing, and CRM execution.
Tell me where execution is breaking.
I’ll give you a direct view on the likely operating problem, the best place to start, and whether I’m the right person to help.